Art Institute of Chicago Membership Drive
CHALLENGE: Every year, upon renewing your membership, you receive a new tote bag and membership card. There are only so many variations to a tote bag, how could you come up with something different AND represent the world-renowned branding of AIC?
SOLUTION: Sometimes, we even surprise ourselves! Edventure created something which had never been produced before, anywhere! A CUBE shaped, packable tote in the exact PMS colors of AIC’s corporate palette Including the zippers and the carabiner too!
Because the membership card could not fit into the pre-packed tote, we created a custom printed card holder box with a step-and-repeat logo print covering the outside.